29
Apr
20

International Journal of Music Business Research – April 2020, vol. 9, no. 1

The April issue 2020 of the International Journal of Music Business Research (IJMBR) gathers for the first time four full articles on a broad variety of music business research topics. The journal issue opens with “Music marketing in the digital music industries – An autoethnographic exploration of opportunities and challenges for independent musicians” by Shane Murphy of Torrens University in Sydney/Australia. Through the use of an autoethnographic research method, Shane Murphy provides insights from the micro-perspective of an independent musician into the major major structural transformations that have occurred in the music business post-digitisation.

Tim Metcalfe & Nicolas Ruth (Goldsmiths College in London/UK) contribute the second article “Beamer, Benz, or Bentley: Mentions of products in hip hop and R&B music”. According to this article, cars, fashion and alcohol are the types of products most frequently mentioned in hip hop and R&B lyrics.

The third article by Dexter Purnell (MacMurray College, Jacksonville/US) “Closing the Gap: Understanding the Perceptual Differences Between Generations Regarding Music Streaming Technology” – focuses on the impact of music streaming technology and argues that, whilst music streaming has become the preferred method for recorded music consumption, there appears to be generational differences in the utilisation rate of the technology.

The fourth article “Where the magic people gathered The Role of Private Members Clubs in the Contemporary Music Economy” by Sam Edrisi (King’s College London and University of Westminster, London/UK) is the award winning paper of the Young Scholars’ Workshop 2019. It explores the increased popularity of a new type of private member club aimed at a crowd, which identifies with entrepreneurialism, independence, and creativity.

This issue rounds up with a book review by Daniel Nordgård of “Rockonomics: A Backstage Tour of What the Music Industry Can Teach Us about Economics and Life” by Alan B. Krueger, who sadly passed away in March 2019. “Rockonomics” was Alan’s last book in an outstanding body of works on economic issues related to education, labor markets and income distribution.

 

Volume 9, no 1, April 2020

Editorial by Dennis Collopy & Guy Morrow, pp. 4-6

Shane Murphy: Music marketing in the digital music industries – An autoethnographic exploration of opportunities and challenges for independent musicians, pp. 7-40

Tim Metcalfe & Nicolas Ruth: Beamer, Benz, or Bentley: Mentions of products in hip hop and R&B music, pp. 41-62

Dexter L. Purnell: Closing the Gap: Understanding the perceptual differences between generations regarding music streaming technology, pp. 63-80

Sam Edrisi: WHERE THE MAGIC PEOPLE GATHERED: The role of Private Members Clubs in the contemporary music economy, pp. 81-117

Book review by Daniel Nordgård: Rockonomics: A backstage tour of what the music industry can teach us about economics and life by Alan B. Krueger, pp. 118-120

 

 

Advertisement

0 Responses to “International Journal of Music Business Research – April 2020, vol. 9, no. 1”



  1. Leave a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.


April 2020
M T W T F S S
 12345
6789101112
13141516171819
20212223242526
27282930  

Archive

Categories

RSS Unknown Feed

  • An error has occurred; the feed is probably down. Try again later.

Blog Stats

  • 584,022 hits

%d bloggers like this: