Dr Hyojung Sun is our keynote speaker in the afternoon of October 20th. She will talk about “Parallel Worlds of Music Streaming” and is also a participant in the following panel discussion with Yasmo (musican, Vienna/Austria), Fabian Schütze (analogsoul, Leipzig/Germany) and David Hesmondhalgh (University of Leeds, UK) under the guidance of Hannes Tschürtz (ink, Vienna/Austria).
Hyojung Sun is a Lecturer in Business of Creative and Cultural Industries at the University of York. With her academic background in Science and Technology Studies (STS, University of Edinburgh, PhD), she explores the contemporary issues impacting popular music such as Music Creators’ Earnings in the Digital Era and Music 2025 – the Music Data Dilemma. These projects have made a significant contribution to the evidence base, gaining industry-wide support, and are acting as a catalyst in bringing industry, academia and Government together.
Prior to joining York, she worked as a research associate in the Creative Industries at Ulster University, working as part of NESTA’s Policy and Evidence Centre (PEC) programme. Hyojung has a rich background crossing industry and academia. She worked in the IT industry where she observed the early Internet policy making process which prompted her to go back to education to further study IT policy for her MA at the Graduate School of Public Administration, Seoul National University. She applied her knowledge in practice during her time at the National Assembly Research Services (NARS) in Korea, as a legislative researcher, helping policy makers and politicians make sound decisions in the field of media, culture and tele-communications.
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