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05
Apr
17

New Book: The Experience Factor by Geoff Luck

Geoff Luck The Experience Factor store images.004.jpegGeoff Luck of the Finnish Centre for Interdisciplinary Music Research at University of Jyväskylä recently published his new book “The Experience Factor” (see https://www.theexperiencefactor.net/).

From Adele to Zeppelin, every great song has an irresistible quality that keeps us coming back for more. But what exactly is it? And, more importantly, can it be quantified?
The Experience Factor reveals how hit songs stimulate our minds, capture our hearts and seduce our bodies to create irresistible, rewarding experiences we’re driven to repeat again and again. Underpinned by over 200 scientific studies, The Experience Factor includes more than one hundred musical examples to help illustrate the principles described. Representing some of the most successful music ever recorded, these tracks have sold over half a billion copies, been streamed more than 35 billion times, and generated a cool billion dollars in revenue.
If you love listening to music when driving, exercising, socialising or relaxing, discover the incredible ways your favourite tracks hack your basic instincts to keep you tuned-in. If you’re a songwriter, composer, artist or producer, discover how to achieve longterm success on streaming platforms by writing music that captivates listeners and keeps them listening over and over again. If you work with music in marketing & branding, sports, TV, movies or gaming, discover how to create immersive musical experiences with maximum emotional impact.

However you’re hooked on music, The Experience Factor will profoundly connect you with the soundtrack to your life.

Geoff Luck is Associate Professor at the Finnish Centre for Interdisciplinary Music Research at the University of Jyväskylä. An expert on music perception and cognition, his professional interests range from studying the science of sound and music to developing data-driven, engagement-enhancing concepts for the entertainment industry.
15
Mar
17

The Blockchained Music Business – towards a Global Music Rights Database?

On March 3, 2017, an international workshop on “The Blockchained Music Business” was organized by the Department of Cultural Management and Gender Studies (IKM) of the University of Music and Performing Arts Vienna and the Music Information Center Austria (MICA). Carlotta De Ninni (Mycelia for Music Foundation, London), Peter Jenner (Sincere Management, London) and Benji Rogers (PledgeMusic & Dot Blockchain Music, New York) were the workshop supervisors focusing on different aspects of the blockchain technology’s impact on the music business. The third part of the workshop’s summarizes the results of the workshop group discussing the question, if the blockchain is a useful tool for setting up a global music rights database. The workshop group was supervised by Peter Jenner (Sincere Management, London) and you find the summary here:

Continue reading ‘The Blockchained Music Business – towards a Global Music Rights Database?’

14
Mar
17

The Blockchained Music Business – the Intermediaries’ Perspective

On March 3, 2017, an international workshop on “The Blockchained Music Business” was organized by the Department of Cultural Management and Gender Studies (IKM) of the University of Music and Performing Arts Vienna and the Music Information Center Austria (MICA). Carlotta De Ninni (Mycelia for Music Foundation, London), Peter Jenner (Sincere Management, London) and Benji Rogers (PledgeMusic & Dot Blockchain Music, New York) were the workshop supervisors focusing on different aspects of the blockchain technology’s impact on the music business. In the second part of the workshop’s summary, we focus on the discussion of the workshop-group on the impact of blockchain technology on the music industry’s intermediaries that was supervised by Benji Rogers (PledgeMusic & Dot Blockchain Music, New York).

Continue reading ‘The Blockchained Music Business – the Intermediaries’ Perspective’

13
Mar
17

The Blockchained Music Business – the Artists’ Perspective

On March 3, 2017, an international workshop on “The Blockchained Music Business” was organized by the Department of Cultural Management and Gender Studies (IKM) of the University of Music and Performing Arts Vienna and the Music Information Center Austria (MICA). Carlotta De Ninni (Mycelia for Music Foundation, London), Peter Jenner (Sincere Management, London) and Benji Rogers (PledgeMusic & Dot Blockchain Music, New York) were the workshop supervisors focusing on different aspects of the blockchain technology’s impact on the music business. In this first part of the summary of the workshop, you can read the results of the workshop group led by Carlotta De Ninni that discussed the opportunities and challenges of blockchain technology for artists.

Continue reading ‘The Blockchained Music Business – the Artists’ Perspective’

28
Feb
17

The Music Business in the Blockchain

When the Economist article “The Trust Machine. The Promise of the Blockchain” was published in October 2015, a broader audience beyond the bitcoin community has become interested in the disruptive potential of the cryptocurrency’s technology. Meanwhile, further articles on the blockchain have appeared in the main press and Don & Alex Tapscott published “Blockchain Revolution” (2016), which highlights in detail the (revolutionary) impact of blockchain technology on the music business in chapter 9. We also discussed the relevance of the blockchain for the music business with the Blogchain-Hub founder Shermin Voshmgir in a music business research jour-fixe in Vienna on June 20, 2016.

On March 3, 2017, Carlotta de Ninni (Mycelia for Music Foundation, London), Peter Jenner (Sincere Management, London) and Benji Rogers (PledgeMusic and Dot Blockchain Music, New York) will supervise the international workshop “The Blockchained Music Business” at the Department of Cultural Management and Gender Studies (IKM) of the University of Music and Performing Arts Vienna. After the workshop(16:30-18:00) our guests will discuss the opportunities and challenges of blockchain technology for the music business in a public panel discussion in the Large Conference room of IKM (Anton-von-Webern Platz 1, 1030 Vienna).

In the following, I’m going to explain the fundamentals of blockchain technology and I outline its opportunities and challenges of the blockchain for the music business.

Continue reading ‘The Music Business in the Blockchain’

01
Jan
17

Music Business Research 2016 – in retrospective

Dear readers of the music business research blog,

2016 seems to be the pivotal year in the recorded music industry. Although no annual statistics have been published until yet, we can take it for granted that the positive trend of 2015 continued in 2016. In 2015, the global recorded music market expanded by 3.4%. The US-market slightly grew by 0.9% and the German recorded music sales even increased by 4.4%.

The booming music streaming market was of course the main driver for the economic recovery of the recorded music business in 2015 and we can expect a further growth in 2016 and the upcoming year. The revenue growth of the streaming business compensated for the decline in CD sales, despite decreasing music download sales as highlighted in “The fate of the CD – an international CD-market analysis”. However, an in-depth analysis of the statistics unveils very different market dynamics in various countries. Whereas music streaming is the main business of the recorded music industry in Scandinavia, CD sales are still relevant in Germany and in Japan (see “The Music Streaming Market Revisited, 2011-2015”).

Continue reading ‘Music Business Research 2016 – in retrospective’

27
Dec
16

Warner Music Group in the Digital Paradigm Shift

On December 8, Warner Music Group (WMG) released the annual report for the financial year 2016 ending on September 30, 2016 reporting the highest revenue of US$ 3.25bn since Access Industries has acquired WMG in 2011. WMG also reported its best profit performance – measured in operating income before depreciation and amortization (OIBDA) – of US$ 507m since 2006. For the first time after Access Industries’ takeover, WMG will pay a dividend of US$ 54m to its shareholders (WMG 2016: 110). Those key facts indicate a healthy business performance of the smallest music recording major company in the digitalised music industry. Thus, the following analysis highlights the causes for WMG’s economic recovery and the re-structuring of its business model.

Continue reading ‘Warner Music Group in the Digital Paradigm Shift’




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