5th Vienna Music Business Research Days in Retrospective

The 5th Vienna Music Business Research Days were devoted to the question “How to Monetize Music in the Digital Age”? Academics and business professionals  answered this questions from different perspectives. The VMBR-Days 2014 were held in cooperation with the Waves Vienna Music Festival & Conference and attracted an even larger international audience than in the years before. On Oct 3rd, a conference track day complemented the invited conference day on Oct 2nd for the first time. Academics from Austria, Australia, Brasil, Croatia, Germany, Hungary, the Netherlands, Norway, Spain, Sweden and United Kingdom presented recent findings of a wide range of music business research topics.

The Young Scholars’ Workshop gathered for the fourth time students and mentors/discussants from more than 10 countries to discuss the findings a papers derived from master and PhD theses (see also the webpage of the Young Scholars’ Workshop 2014).

For a detailed coverage of the whole conference– including most of the papers and presentation slides as well as the audio streams of all talks and discussions of Oct 2nd – please click here.

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Introducing our guests: Elke Schüßler, Free University Berlin

The 5th Vienna Music Business Research Days will be held at the University of Music and Performing Arts Vienna from Oct 1-3, 2014.  A mixed group of music business professionals and music business researcher will highlight the question on “How to Monetize Music in the Digital Age” from different perspectives. All conference guest that will present/discuss on Oct 2, 2014 in Joseph Haydn-Hall will be introduced in a short blog series.

Elke Schüßler, Assistant Professor at the Department of Management of Free University Berlin, will talk on “Regulatory Uncertainty and Business Model Innovation: The (Un)Used Potential of Music Industry Events” in Joseph Haydn-Hall from 15:00-15:45 on Oct 2nd.

She does research and teaches on issues of management, focusing especially on dynamics of globalization, digitalization and climate change and the development of new forms of value creation. A particular interest revolves around the governance of organizations and interorganizational relationships on regional, national and transnational levels and the tension between path dependence and creativity in organizational and institutional change.
She has recently co-edited a Special Issue on digital technology and creative industries in Technological Forecasting and Social Change (LINK: http://www.sciencedirect.com/science/article/pii/S0040162514000134) and a book on new forms of value creation in the music industry (LINK: http://www.transcript-verlag.de/978-3-8376-2256-0/akustisches-kapital). She is the winner of the VHB Best Paper Award 2014 for her innovative research on UN climate conferences as field-configuring events (LINK: http://amj.aom.org/content/57/1/140.abstract ). Currently she is leading an international and interdisciplinary Scientific Network sponsored by the German Research Foundation to discuss and further develop the field-configuring events concept (LINK: http://wikis.fu-berlin.de/display/fce/About+the+Network ).

Click for the detailed conference programme here: https://musicbusinessresearch.wordpress.com/vienna-music-business-research-days-2/